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10 things not to buy in 2015

Market Watch

10 things not to buy in 2015

1. Cable TV

Though cable providers still have plenty of subscribers–roughly 101.7 million Americans, in 2014, according to research firm IBISWorld–those numbers are declining. The firm predicts that cable providers will lose a net of around one million subscribers for each of the next several years, reaching 97 million in 2019.

One of the reasons for this subscriber defection: Consumers are increasingly embracing (often cheaper) cable alternatives. Indeed, PricewaterhouseCoopers notes that subscriptions to cable alternatives like Netflix (up 25% over 2013), Amazon Prime (up 14%) and Hulu (up 3%)—each of which costs around $8 a month—are on the rise.

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Kevin Speedy

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