FreeCast’s Private Label OTT Platform to Power Major Brands as its Select TV Launches to Consumers
The long-awaited media platform will soon be available via the web and all devices.
While FreeCast’s Rabbit TV Plus has firmly put the company on the map, Select TV has for months now perhaps been the company’s most anticipated product. Boasting even more content and features than ever before, Select TV creates the ultimate television experience, regardless of location or device.
Select TV will be a boon for consumers, but even more revolutionary is the means through which it will reach them. At a commercial level, FreeCast is making the service’s operating platform available to license, co-brand, or white label, so that virtually any company can offer a compelling entertainment package that monetizes current trends towards over-the-top video, rather than suffering from them. The company is already in talks with telcos, WISPs, regional cable providers, and even tech firms, some of whom are already in line to launch their own services in partnership with FreeCast.
CEO William Mobley explained the incredible opportunities that Select TV would create for both all levels of the TV business: “Select TV is really the pinnacle of entertainment for the consumer. You can watch virtually everything with it, and you never pay a dime more than you have to. But what’s really exciting is that this is the first ever private label TV solution. That’s huge, because if you have a cable or satellite TV provider that’s losing subscribers, or a rural telco that can’t offer traditional pay-TV, or even a startup with a lot of users but not a lot of revenue, we’ve created a turnkey way for them to make money from the very trends that have otherwise been so disruptive.”
All consumers and devices will be able to access Select TV via the web, the platform will also be able to power media devices from streaming sticks to set top boxes, even the world’s first internet television, which the company is working with a top 5 global TV manufacturer to produce. The wide availability of the Select TV service will benefit consumers by creating an agnostic and universal interface through which they can access all types of content sources including traditional pay-TV subscriptions, over-the-air broadcasts, and web-based video providers.