“It’s not your mother’s media anymore,” Barry Diller declared on Thursday.
The IAC/InterActiveCorp chairman said Amazon’s snagging Woody Allen for a original TV series is a real game changer.
“Amazon is not doing this to benefit advertisers,” Diller said during a TV interview. “The issue for them is do they think [retaining of Allen] enhances and increases subscriptions to Prime into their ecosystem.”
Prime, the $99 a year Amazon product that includes unlimited free shipping an all-you-can-eat movie streaming, isn’t just a new Hollywood business model, Diller said.
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