So called “skinny bundles” were going to be the next big thing in TV, at least until people figured out that they were still bundles, which meant that sometimes they had the programming that viewers wanted and sometimes they didn’t. Which meant adding on “extras”...
Working in conjunction with the nation’s largest broadcast distributor, FreeCast plans to deliver a competitive pay-TV experience over-the-air. Consumers have long been forced to choose between a few dozen channels of varying reception with an HDTV antenna or hundreds of cable networks via costly cable and...
Aiming to fulfil what it believes is an age-old consumer wish to break the bundle and pick and pay for individual channels, FreeCast has unveiled its SelectTV à la carte TV strategy. FreeCast's core Cloud Entertainment Platform manages over two million pieces of content globally, and...
New revenues from over-the-top channel distribution solve major networks' declining cable revenue conundrum online. As FreeCast continues building consumer-centric TV experiences, the company is announcing plans to fulfill an age-old consumer wish: à la carte TV. Taking advantage of the audience provided by the National Association...
ATSC 3.0 is expected to be one of the big topics at the NAB Show in Las Vegas April 22-27. After all, the next-gen broadcast transmission standard provides a wide range of benefits and opportunities for broadcasters, as well as many of the companies that...
Every few months a new study comes out showing that a sizable percentage of pay-TV subscribers are fed up with their service. They feel like they are paying too much money for too many channels they never watch, on a system that feels like it...
A streamlined UI brings a host of improvements and new features, making cord-cutting easier for everyone. FreeCast is announcing today that they’ve nearly completed the months-long rollout of their new universal “SmartGuide” UI to users of the company’s flagship SelectTV service, and white label partners. The...
Study after study shows that a good percentage of American TV viewers feel they are paying too much for their service and would love to cut the cord. But that desire ends the second they actually investigate what’s involved and what they’re left with. For...
Technologies that were once ubiquitous, once synonymous with television, are quite literally dying before our eyes. Cable and satellite TV continue to hemorrhage subscribers. And those subscribers are quite content to get their entertainment content through other means. This trend is wreaking havoc on the...
SelectTV to use IP Detection to solve broadcasters’ streaming challenge, delivering relevant local streams, content, and ads specific to each DMA. FreeCast is announcing the addition of IP detection and localized content management technologies to SelectTV. The ability to match localized content, both programming and ads,...