A day ahead of CES’s official kickoff, satellite TV provider Dish unveiled a live and on-demand video streaming service that will include ESPN for $20 a month.
For years, cable and satellite subscribers have complained about their exorbitant TV bills, which rose at two and a half times the rate of inflation from 1995 to 2013. As more households cut the cord, many networks, including HBO, began unshackling their offerings. But sports—which commands the highest carriage fees and thus benefits the most from TV’s dated business model—has the biggest incentive to stick within the bundle. ESPN’s inclusion in Dish’s new package suggests that allegiance is slowly faltering, but the bundle’s not going away anytime soon.
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