With SelectTV already a must-have among cable-cutters, facilitating cord-cutting is FreeCast’s recipe for more rapid growth.
With SelectTV already thought of as a must-have for cord-cutters, FreeCast is now turning its attention to making it easier for current cable subscribers to cut their cords by subscribing to the $2.99 per month SelectTV service. In addition to bolstering its own incentives to new subscribers, the company is also arming its sales partners and affiliates with those same offers.
FreeCast CEO William Mobley was eager to tout the company’s growth. “Netflix and others are online channels, what we’ve created is the online counterpart of Comcast or DirecTV. We’re moving beyond just providing access to content and starting to provide resources as well, so that cord-cutting can be viable for everyone. Consumers already know they can get what they want to watch online. We make it feasible: here’s how you can get it easily, get it more cheaply, and make it fit into your lifestyle, so that it isn’t such a trade-off or daunting challenge to cut the cord.”
The core of SelectTV’s offering is its online media guide, which brings together millions of TV episodes, movies, streaming channels, live events, and more, from thousands of different free and paid sources. The company has also long offered its subscribers free HDTV antennas to receive their local broadcast stations and free trials of subscription streaming services.
Now FreeCast is working with television and online media experts to include even more resources to simplify the process for average consumers. Among the offers that will be available to subscribers, including those who subscribe through affiliates or device pre-loads, will be an online course valued at $100 and a best-selling ebook on cord-cutting.
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