FreeCast Reveals OTT Viewership Insights at Year’s End

Exclusive cross-network data from FreeCast’s Rabbit TV delivers key stats on what’s popular among online audiences. Earlier this year, FreeCast announced its intentions to begin measuring OTT audiences, taking advantage of the unique position of Rabbit TV to provide unique insights unavailable from any other OTT provider or measurement firm. Having spent much of the […]

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Rabbit TV: The New OTT Nielsen?

While more of an afterthought for us, data is key to our content partners. In the television industry, programming decision are still made largely based on Nielsen ratings. To anyone who loves their television shows, that’s not just concerning, it’s downright scary. In recent years, so much viewing has shifted to the web, but for […]

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