Amid the surge of the South Korean online market for movies in recent years, Warner Brothers Korea will make films without theatrical release plans in the country available on the online video services of telecom giants starting Oct. 16.

Koreans will be able to see Blended, a rom-com starring Drew Barrymore and Adam Sandler, for the first time this week via a new Warner-themed film VOD service offered on KT Olleh TV, the top local HD IPTV service provided by Korea’s main telecom operator KT, as well as LG U+tv, a similar service operated by telecom firm LG, among others. The companies’ IPTV products typically offer streaming  services for a monthly fee that give access to a collection of movies, along with download offers.

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